Finding the Right Car Dealership in California
When it comes to buying a car, choosing the right dealership can make all the difference. The California New Car Dealers Association predicts that 1.71 million new vehicles will be registered in 2025, but only 69% of consumers are highly satisfied with the car-buying process, as shown by a 2023 study conducted by Cox Automotive. That means many buyers might feel regret every time they get behind the wheel.
Why Dealerships Matter
With over a million consumers heading to dealerships in California for great deals and experiences, knowing where to shop is crucial. USA TODAY and Statista have teamed up to provide a list of “California’s Best Car Dealers 2025,” helping buyers find reputable options.
Criteria for Selection
What makes a car dealership one of the best? A broad survey was conducted among recent buyers and those actively looking to purchase. This survey yielded over 5,000 evaluations of various dealerships, resulting in a detailed ranking system. Notably, only 250 dealers made the cut, representing less than 5% of the 5,000 dealerships operating in the state.
Evaluation Factors
The points of evaluation included:
- Consultation: How knowledgeable and friendly the sales staff are.
- Offerings: Clarity of information and availability for test drives.
- Pricing: Fair pricing and willingness to negotiate.
- Repairs: Quality of repair and maintenance services provided.
- Overall Satisfaction: Likelihood of buying again and quality of after-sales service.
Surveys were conducted between March and April 2025, allowing consumers to recommend dealerships they had personal experiences with. The top 250 dealers feature a diverse mix of mainstream brands like Honda and Toyota, luxury options like BMW, and even Tesla and CarMax.
Top Dealers
The best 10 dealerships include several Honda and Toyota locations, as well as local favorites. Notably, Stockton Honda was named the top dealership, with Los Angeles boasting the highest concentration of the best car dealers in the state.
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Source: USA TODAY Network California and Statista 2025 Automotive Survey
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